Marketing | UX Design | Illustration | Murals | NFTs

Summary

Proven success with global brands in communications, I bring expert knowledge of digital marketing, demand generation, user experience, and branding. Focused on audience acquisition using digital and traditional marketing channels. Experience with advertising campaigns and multimedia content creation.

User Experience

Data-driven, people-focused, passionate about creating intuitive interfaces, efficient workflows, and engaging experiences for humans. I prefer and advocate for Lean Startup, Agile, Scrum methodologies. Love working with stakeholders that think deeply about their business goals, their position in the market, and how they will gain market share by delivering great value to the end-user.

Measurement

Analytics Dashboard Creation and Presentation, Goal Setting, KPI Analysis (Leads, MQLs, SQLs, Opps, Wins), Focused on strong marketing & sales team alignment, accountability, and success measurement.