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Digital Marketing

Digital marketing is a way of using digital technologies such as websites, social media, search engines, and other online platforms to promote products and services. It is an effective way to reach a large audience, quickly and cost-effectively. Digital marketing encompasses many different strategies, including search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, and social media marketing. Each of these strategies can be used in combination with one another to create a comprehensive digital marketing strategy. By leveraging the power of digital technologies, businesses can reach out to more potential customers and increase their brand visibility.

what’s your story?

Brand story or personal brand story… “telling your story” is all the rage in digital marketing as we get to know our clients personas and create more personalized experiences. We can now see user behaviors and create content for each buying stage. Creating click funnels has never been this fast or affordable. This is great for your budget but it crowds the market space and makes standing out more of a challenge. Return on investment for marketing campaign efforts can be measured, insights gained and adjustments made faster than before. Automation will continue to advance reducing the tedious tasks of tracking. Big data and measurement aide in telling the user journey story.

We will help you tell your story.

 

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Social Media

Are your social media efforts getting you leads that convert? We help you define, target, engage and grow your audience. We manage your ads, measure, and report the results. 

 

Brand Identity

What is your current brand experience? Need a refresh or to start something new? We will position your brand in the marketplace and help you tell your brand’s story.  

UX Design

Creating wireframes with Figma or Adobe XD, we create rapid iterations of prototypes that can be shared with the project stakeholders for approval. Designs can be tested and validated quickly before passing off to the dev team.

Business Strategy

Is your current marketing plan or campaign working? What are your short and long term business goals?

User Journey

Need to set up click funnels?  Setup your user journey flows based on your user personas and KPIs to ensure that your conversion rate improves.

Photos & Video

Engage your users on page with eye catching images, charts, infographics, animated gifs and videos.
Social Media

Social media marketing is the process of creating content to engage with an audience on various social media platforms. It involves creating content that is relevant to the target audience and publishing it strategically on platforms such as Facebook, Twitter, Instagram, and YouTube, to build brand awareness and increase engagement with customers. It also includes creating strategies to promote content and build relationships with customers to drive sales.

Brand Identity

Your brand identity is an important part of how customers view and interact with your business. It is essential to create a strong, consistent identity that accurately communicates who you are and what you stand for. It helps to differentiate you from your competitors, create trust with customers, and provide a memorable and recognizable experience. Developing a strong brand identity helps to create an emotional connection between you and your customers, which is essential for long-term success.

User Experience Design

User experience design is an important component of creating a successful product or service. By understanding the needs of users and creating an interface that is intuitive and enjoyable to use, businesses can ensure that their customers have a positive experience. This can lead to increased customer satisfaction and loyalty, as well as increased sales and profits. Additionally, user experience design can help to ensure that the product or service is accessible and usable by a wide range of users, regardless of technical ability or disability. Ultimately, user experience design can help to create a product or service that is both successful and enjoyable to use.

Business Strategy

Business strategy is an important part of running a successful business, as it helps you to make informed decisions about the future of your company. It allows you to plan ahead and set long-term goals, which can help you to stay focused and make sure that your resources are being used in the most effective way. It also allows you to identify areas of potential growth, as well as potential risks so that you can make informed decisions about how to move forward. Ultimately, having a well-thought-out business strategy can help you to maximize your profits and ensure the longevity of your business.

User Journey

Looking at your user journey is important because it helps you understand how your users interact with your product or service. It can be used to identify areas where users may be having difficulty or where they may be leaving your site or app. By understanding the user journey, you can make changes to your product or service to make it easier and more enjoyable for users to use. Additionally, looking at user journey data can help you identify opportunities to improve your overall user experience and increase engagement.

Quality Photos and Videos

Quality photos and videos are important for marketing your business because they help to create a strong and positive first impression. Quality visuals can help to draw in potential customers, as well as help to tell your company’s story in a compelling way. Quality photos and videos also help to engage and connect with your target audience on a personal level, leading to more successful marketing campaigns. Furthermore, quality visuals can help to boost your SEO rankings, helping to make your business more visible online. Finally, they are also a great way to showcase your products or services in action, further highlighting their value to your customers.

What’s your story?
Creating engaging experiences for your clients helps you stay “top of mind” in a crowded market.

MY WORK

Check out my work samples on my Behance portfolio site.

Let’s Start Something new
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